Play-Doh | Mix the Colors
A universal truth about Play-Doh is that parents get stressed when kids mix the colors. To take this issue head-on, we collaborated with Play-Doh to launch a 3lb bucket of Play-Doh, available via major retailers, with all the colors pre-emptively mixed. The effort was shared in media outlets like HuffPost, PopSugar, Motherly, and Yahoo Life.