Lisa Gapinske

President

Lisa is responsible for leading and building our client relationships. Her experience spans agencies large and small where she learned how to effectively solve the most complex brand challenges as nimbly as possible. She brings efficient strategic insight, creative thinking and empathetic leadership to drive our clients’ businesses forward.

Prior to HeyLet’sGo, Lisa led the strategy, development and execution of integrated campaigns for a wide variety of B2B and B2C clients including Bank of America, Toyota, Citrix, Iron Mountain, Rockland Trust and Audley Travel. She believes in the power an efficient creative approach can have to maximize the budget, timeline and ultimately outcomes for a brand.

When she’s not keeping Hey Let’s Go going, she enjoys cooking, hiking, and trying to keep her dog, Charlie, entertained.